# irel > irel is a personal AI assistant that lives in WhatsApp. You text it like a human assistant and it manages your email (Gmail & Outlook), calendar, tasks, reminders, and notes, and connects to 1,000+ apps. No app to download, no interface to learn. Key facts: - Works entirely over WhatsApp; a web dashboard (irel.ai/dashboard) covers setup and overview. - Email safety: irel drafts replies but NEVER sends an email without the user's explicit approval. - Automations: any routine can run on a schedule or on events (new email, upcoming meeting, webhooks), set up by texting in plain language. - Memory: remembers preferences, people, and details long-term, and applies them. - Voice notes are understood and turned into tasks, reminders, and drafts. - Pricing: one plan, unlimited usage, 7-day free trial (details at https://irel.ai/#pricing). ## Product - [Home](https://irel.ai): what irel is, features, pricing, and FAQ - [Automations library](https://irel.ai/automations): ready-made automations, installable in one tap on WhatsApp - [Use cases](https://irel.ai/use-cases): real things people use irel for - [Who irel is for](https://irel.ai/for): audience guides - [Refer a friend](https://irel.ai/refer): give a month, get a month ## Use cases - [An AI that texts you a morning briefing](https://irel.ai/use-cases/morning-briefing): Wake up to your day already sorted: calendar, inbox, and weather in one text. - [An AI that runs your inbox over text](https://irel.ai/use-cases/email-over-text): Read, search, and reply to email by texting, like handing your inbox to an assistant. - [An AI that preps you before every meeting](https://irel.ai/use-cases/meeting-prep): Walk into every call knowing who you're meeting and what it's about. - [An AI that never lets a follow-up slip](https://irel.ai/use-cases/follow-ups): It watches the threads you're waiting on and nudges you before they go cold. - [An AI that remembers everything for you](https://irel.ai/use-cases/remember-everything): Tell it your preferences, people, and details once. It never forgets. - [An AI that turns a voice note into done](https://irel.ai/use-cases/voice-to-done): Ramble a voice message and irel turns it into tasks, reminders, and drafts. - [An AI research assistant in your texts](https://irel.ai/use-cases/research-assistant): Ask a question, get a real answer. irel does the digging and summarises. - [An AI that runs your day on autopilot](https://irel.ai/use-cases/automations): Set it up once by text and irel does it every day, on its own. - [An AI that guards your calendar](https://irel.ai/use-cases/calendar-guardian): Scheduling, rescheduling, and defending your focus time, all by text. - [An AI that clears your inbox to zero](https://irel.ai/use-cases/inbox-to-zero): irel triages and labels the noise so only the emails that matter reach you. - [An AI travel planner in your texts](https://irel.ai/use-cases/travel-planner): From "where should I go?" to a booked-in itinerary on your calendar. - [An AI that keeps your to-do list honest](https://irel.ai/use-cases/task-nudge): Capture tasks in a sentence and let irel nudge you until they're done. ## Who it's for - [The personal AI for founders](https://irel.ai/for/founders): Inbox, calendar, follow-ups, and research: handled, so you can build. - [The personal AI for busy parents](https://irel.ai/for/busy-parents): The mental load, carried for you: appointments, reminders, birthdays. - [The personal AI for students](https://irel.ai/for/students): Deadlines tracked, emails handled, study time protected, all by text. - [The personal AI for ADHD brains](https://irel.ai/for/adhd-brains): Capture the thought the second it strikes. irel remembers so you don't have to. - [The personal AI executive assistant](https://irel.ai/for/executive-assistants): A tireless second pair of hands for inboxes, calendars, and scheduling. - [The personal AI for real estate agents](https://irel.ai/for/real-estate-agents): Chase leads, book viewings, and follow up, without dropping a single one. - [The personal AI for freelancers & consultants](https://irel.ai/for/freelancers): Client emails, scheduling, and chasing invoices, off your plate. - [The personal AI for sales](https://irel.ai/for/sales): Follow-ups that never slip and prep before every call, by text. ## Optional - [Privacy policy](https://irel.ai/privacy) - [Terms of service](https://irel.ai/terms)